This collaboration between the British Embassy Manila and Fully Booked underscores the strong cultural links between the UK and the Philippines, as well as the universal appeal of great literature.
The British Embassy Manila is starting a new chapter with the launch of the #GreatBritishStories campaign, featuring an interactive literary phone booth display at Fully Booked BGC until October 18.
The campaign features a life-size replica of the iconic British red telephone booth, the design of which turns 100 this year. The phone booth is filled with stories from the island nation—from beloved classics like Jane Austen novels to contemporary works, such as books penned by Dolly Alderton.
With the #GreatBritishStories campaign, the British Embassy aims to showcase the UK’s rich literary heritage and promote British culture in the Philippines, inviting audiences to explore the depth and diversity of British literature.
On display is a wide range of books by British authors, with an emphasis on female characters and writers. By showcasing both classic and contemporary works, #GreatBritishStories demonstrates the enduring appeal and global influence of British literature.
“I’m thrilled to bring a little piece of Britain to the Philippines with our phone booth library. I hope this will generate a lot of excitement for British literature,” says Laure Beaufils, British Ambassador to the Philippines.
“We’ve got so many authors —classic or modern—to inspire Filipino readers. I hope they take the time to explore and enjoy these stories, and learn more about the UK and the values that Britain holds dear,” she adds.
This collaboration with Fully Booked underscores the strong cultural links between the UK and the Philippines, as well as the universal appeal of great literature.
“We’re excited to host the phone booth display at our flagship store. This unique exhibit aligns perfectly with our mission to promote a love of reading and literature. It’s like having a small corner of Britain right here in our store, inviting customers to explore the wide range of storytelling the UK has to offer,” says Jaime Daez, managing director of Fully Booked Philippines.
Everyone is invited to channel their inner Alice in Wonderland, and get curiouser and curiouser about the interactive exhibit by taking the special quiz and having a photo taken inside the phone booth to share on social media using #GreatBritishStories.
The phone booth library even has a phone so visitors can leave audio messages about their favorite British book or author, or even inspire someone else’s next great read.
Whether you’re a fan of Elizabeth Bennet’s strength, Matilda’s brilliance, or Dolly Alderton’s reflections, the British Embassy Manila invites readers to see things differently through the literary phone booth display. After all, every great reader’s journey starts with a single book.
The #GreatBritishStories campaign is a prologue to the Great British Festival happening on October 19 to 20 at the BGC Amphitheater. This year’s Great British Festival promises to be one for the books! It’s the perfect opportunity to immerse yourself in British culture, from books to music, food, and more.
Head over to Fully Booked at Bonifacio High Street and celebrate #GreatBritishStories and discover the enduring connection between British literature and Filipino readers.
