Moncler shapes a mountainous winter wonderland for Fall/Winter 2026

The Italian fashion house brought its 400 guests up a mountain for a show backdropped by dark skies, aspen trees and miniature ski slopes.

Fashion and travel’s relationship goes beyond necessity—it offers an escape into new roads, new skies, and a whole word of adventure. This season, no other fashion house has seemingly brought this idea to life in an exciting, hold-on-to-your-seats manner quite like Moncler.

For Fall/Winter 2026, the Italian luxury label held a mega three-day event in Caribou Club, where guests watched the show atop a snowy mountain. Guests took a 15-minute car ride from the center of Aspen, Colorado to an area below the mountain, then boarded snowmobiles for a five-minute ride through a dark forest. The zigzagging mobiles created a scene illuminated by a string of dancing headlights, according to WWD.

Up the mountain, a crowd of 400 people settled inside an outdoor amphitheater that looked out on a mountainous landscape filled with aspen trees and mounds of snow that resemble rolling ski slopes. It was the perfect backdrop for the new collection of Moncler’s Grenoble line, which evoked a quintessential Western and cowboy vibe.

The collection revolves around the idea of a “match made in the mountains,” and features chic winter wear with rounded volumes, cinched waists, plaid and checkered prints, and rugged details. They were showcased in the snowy, upscale environment they were shaped to be worn in.

Opening the show was the house’s prominent collaborator and runway star, Gigi Hadid, in a fringed jacket and neckerchief. This set the tone for a procession of models that streamed between the trees and weaved their way around the snowy mounds in pieces with Western references.

There were lots of jackets with yoked backs, and those that came in quilted patterns, along with trousers embellished with pipings and laser-cut fingers. The Aspen leaf was key to the collection and appeared across prints and embellishments. Meanwhile, an illustration of the town’s map brought life to blanket capes and foulard scarves.

There were lots of embroideries, ranging from leaves to flowers and arrows, that added to the house’s unique Western approach to fashion. Fabrics included technical wool gabardine, leather, wool denim, waxed cotton, vintage corduroy, shearling, wool alpaca and printed nylon.

While the collection was mainly designed for the slopes, there were also pieces made to elevate everyday winter wear. This includes wool tweed jackets and skirts, plaid flannel shirts, Japanese nylon skirts, and a printed cotton drill dress with a removable belt.

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Majority of the models also sported wide-brimmed cowboy hats, as well as knee-high and cowboy-inspired Moon Boots, as part of Moncler’s ongoing collaboration with the footwear brand. These accessories brought a sense of fun to the collection, along with the pops of red and pink that were mixed with the earth-toned color palette.

The presentation capped an activity-filled long weekend, which celebrated another milestone for the brand—the opening of Moncler Grenoble’s first US flagship store in Aspen, which is also its second worldwide following its boutique in St. Moritz.

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