The Ferragamo Hug bag puts the spotlight on tradition and modernity 

In a world where fashion meets function, the Ferragamo Hug bag emerges as a timeless icon.

Inspired by the warmth and comfort of a hug, this exquisite accessory transcends mere utility to become an essential element of your style arsenal. As spacious bags make a triumphant return to the forefront of fashion, the Hug bag stands out as a symbol of both sophistication and practicality.

Ferragamo hug bag in orange
Ferragamo hug bag in white

Crafted with meticulous attention to detail, the Hug bag is a testament to Ferragamo’s legacy of craftsmanship and innovation. Designed by creative director Maximilian Davis, it seamlessly blends tradition with modernity, elevating everyday luxury to new heights. Italian artist Paolo Ventura’s captivating imagery adds a fresh dimension to the bag, infusing it with vibrant energy and artistic flair.

Featuring a harmonious mix of textures and materials, including grained leather, brushed calfskin, and patent leather, the Hug bag exudes understated elegance. Its asymmetrical silhouette, highlighted by folding side panels and oblique Gancini closures, exudes a sense of effortless sophistication.

Ferragamo hug bag models

Behind its simple exterior lies a labor-intensive process that showcases the skill and precision of Ferragamo’s artisans. From cutting and sewing to finishing and assembling, each step is executed with unparalleled craftsmanship and dedication. The result is a bag that not only epitomizes excellence but also exudes a sense of intimacy and purity in its form.

Ferragamo hug bag yellow

Available in three iterations—pouch, tote bag, and clutch—the Hug bag offers both style and functionality in equal measure. With concealable handles, protective metal feet, and a removable shoulder strap, it adapts effortlessly to any occasion. Whether in classic tones or vibrant hues, each Hug bag is a testament to Ferragamo’s commitment to quality and sophistication.

While the newly unveiled Ferragamo boutique at Greenbelt 4 sets the stage for this exquisite accessory, the true star of the show remains the Hug bag itself. As a symbol of timeless elegance and impeccable craftsmanship, it deserves a place of pride in every fashion enthusiast’s collection.

In the Philippines, Ferragamo is exclusively distributed by Stores Specialists, Inc., and is located at Greenbelt 4, Rustan’s Shangri-La, and Rustan’s Makati. Shop Ferragamo online at and Visit or follow @ssilifeph on Instagram for more information.

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